August 25, 2014
by Jaya
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Publishers: From Editors and Designers to Curators and Marketers?

Once publishing was inherently tied to printing. Those who owned presses published books. “Printers & Publishers” went in the name of many companies. Later on, technology advanced, printing became more accessible, and one printer became easily substitutable with another. Publishing … Continue reading

August 22, 2014
by InstaScribe
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Four Things Publishers Could Learn From Successful Self Publishers

Once upon a time self publishers were looked at with condescending eyes. Now they’re raking up sales and occupying so much space in social media that traditional publishers need to take stock of where their business is headed and where writing … Continue reading

April 15, 2014
by InstaScribe
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It’s Time to control Your Marketing And Sell More Books!

Once considered the black sheep of publishing, self publishing is now the mainstream. No longer deemed amateurish or even unglamorous, writers who have even been published by traditional publishers are choosing self-publishing.  Why? Control and profitability!  Whether your book is … Continue reading